top of page

Achieve Strategic Velocity 

Together, we help you rethink uncertainty.
What We Do
Brain Illustration_edited.png

An Idea of What We Do 

A440 Management LLC is a management consulting firm that specializes in helping organizations make decisions under uncertainty. With Decision Science as the foundation, we blend multiple approaches to create strategic velocity.

A440 Management specializes in confronting complex issues and uncertainty using applied decision sciences and Bayesian methods. We use the
DIRECT framework to enable organizations to make better decisions under uncertainty. 

The Challenge We Solve

Most companies have a desire to grow and innovate, but amidst uncertainty it can be easy to lose sight of the goal and succumb to human bias or the comfort of traditional approaches. However, in today's rapidly evolving environment, this thinking may incur higher implementation costs while yielding lower returns.


>>  So what's the issue...

1. Strategy is about choosing 
what we will and will not do

4. These combined factors increases the likelihood that our natural human biases will
kick in. 

2. We must make these decisions in volatile, competitive surroundings with incomplete information.

5. Our brains are designed to look for decision making shortcuts to keep moving, but moving based on bad decisions is bad for business

3. There is pressure to act quickly or we lose the market moment

Our expertise is in hacking these biases to make better decisions under uncertainty.
The Challenges We Solve
The A440 Solution
Business Meeting.png

The A440 Solution

A440’s “Applied Decision Science” (ADS) toolkit:​​​

  1. Uses the DIRECT™​ method to simplify the applied decision sciences into seven simple principles.​​

  2. Centers on tackling the known human biases that plague decision making under uncertainty.​​

  3. Embraces and quantifies uncertainty, enabling organizations to profit from it with proven methods.​​

  4. Leverages decision-making tools that have been proven over decades of real-world use.​​

  5. Uses a systematic approach of: Build, Implement, Monitor, and Adapt that allows us to update our beliefs through learning in Hi-V decisions.​​

  6. Provides scaffolding to improve decision-making skills within the organization post our involvement.​​

  7. Measures quality of decisions at the time they are made.​

  8. Delivers high ROI due to path dependence of many decisions, focus on DMUU instead of risk-reduction.​

Our Experience

Our Experience

Your partner in mastering the art of high-velocity decision-making.

Contact Us

5000 Centregreen Way
Suite 500
Cary, NC 27513

P: +1 513-795-5220 


Pages Coming Soon >>

Case Studies


Upcoming Speaking Engagements

bottom of page